AMRCON® Brand Earns National Status with Trademark

When you have a product that is unique and sets you apart from competitors, you want to do all you can to protect that product.  And that’s exactly what AMRCON® has done by securing registered Trademark status from the United States Patent and Trademark Office.

“Here at AMRCON, our proprietary ODS support product was the catalyst behind our success and our desire to pursue registered Trademark status,” said Dee Rudko, CEO and founder of AMRCON.  “We offer a very unique service, something that I have not found elsewhere in my many years in the managed services industry.  It is so unique that we have created partner programs so that our service can reach more people.  And that’s why I felt it was necessary to secure a Trademark – to protect ODS and what makes it so unique,” Dee said.

“It’s quite important to register trademarks and intellectual property because it puts the world on notice,” said Eric Melzer, Esq. of Greenbaum, Rowe, Smith and Davis in Woodbridge, NJ.  “Now that the AMRCON name and everything AMRCON provides is protected by a registered Trademark, the rest of the world is presumed to know that they cannot use the Trademark without ramifications, unless they first obtain AMRCON’s permission to do so.  It automatically increases the value of the name,” Melzer said.

The new AMRCON Trademark protects the AMRCON name, graphic logo, and covers every service that AMRCON provides.  Being granted a Trademark is a long and complicated process that often takes up to one year and can leave some applicants rejected.  “Trademarks are not automatically granted,” said Melzer.  “If a product is deemed too similar to others on the market, a trademark will not be granted.”

“When I see a business that has a registered Trademark, I automatically feel like I can trust this business more than others,” said Dee.  “Earning registered Trademark status says that the product we offer is true and proven, and that AMRCON is only going up from here.  We’re going to be around a very long time.”

“I think the AMRCON trademark will continue to separate us from other managed service providers and bring us to the next level,” said Dee.  “Since we opened our doors in 2005, we have grown significantly, but now this Trademark enables us to grow further.  Though our predominant footprint is here in the tri-state area where we first began, we can now take our brand and reach out further.  We can share ODS and all it benefits with many more businesses and individuals than ever before.”

The AMRCON logo was created by artist and graphic designer Roman Laszok.  “My inspiration for the AMRCON logo was the energy produced by fiber optics, which to me represents anything high-tech,” Roman said.  “That’s also why I chose a neon green color,” said Roman, who has more than 15 years of experience developing brand identity and print material for various clients.  In addition to AMRCON, Roman has done graphic work for Verizon and Walmart.  He is based out of Portland, Maine.

In an effort to further protect AMRCON’s intellectual property, Dee has also pursued copyright status for all of AMRCON’s collateral material, documentation and important legal documents.  “The pieces are registered with the United States Copyright Office of Library of Congress and are protected nationwide,” said Dee.  “This is especially valuable to our AMRCON partners and agents because our intellectual property becomes theirs when they partner with us.  Now, they know that we have taken our programs to the next level by protecting their investment.

For more information about the AMRCON Trademark, please email Dee at arudko@amrcon.com.  For more information about the Trademark and Copyright process, email Eric Melzer at emelzer@greenbaumlaw.com.